The exhibition "Macchina Semplice" presents a historical overview of the evolution of architecture and design, with the handle as a thread.
The Italian signature Olivari llevo Maderalia in the exposición "simple machine". A historical overview of the evolution of architecture and design, along the 100 years, with the handle as a thread.
"The story begins in 1911 when the company was founded. At that time it was not thought to design things, but and functionality that could make ", explains Josep Martínez, Manager of Olivari area in Spain.
"The architecture we played when we catch the handle with your hand. This gesture opens the doors to its different spaces. Therefore, the handle has a wonderful poetic charge as a link between the person and space, between the design of the architecture and design of the object. Great architects and designers from around the world, They have been attracted by the challenge of designing a product only seemingly simple, as is a handle for Olivari ", Josep Martínez tells us.
It was in the years 30, with the collaboration of Marcello Piacentini, one of the most important architects of the time in Italy, who made the Palace of Justice in Milan, when Olivari began collaborating with designers and architects to design their handles. "Until then no importance to the design lent. Freedom and Justice made the models, which are no longer manufactured, but they are very important to the firm, Being the first in the world handles the product is a collaboration with an architect or designer ", Aiming Olivari Area Manager in Spain.
In addition to the designs Piacentini, the sample goes through the 100 years of Olivari. "In each panel have represented a model of Manilla has been important in the chronology of Olivari. We see in each of them as the architect who designed the plasma handle your idea and vision, despite being a different and has specific requirements for comfort and ergonomics ", Josep Martínez highlights.
For example, in 1954 Gio Ponti designed the Lama handle for the Pirelli skyscraper in Milan. 60 years later it is still current, and Rodolfo Dordoni carries the handle to its most essential concept with Total and Radial models. Other architects and designers who have signed models are Toyo Ito Olivari (who gave an interesting talk at the Forum Maderalia), Jean Nouvel, Daniel Libeskind, Patricia Urquiola, Massimo Iosa Ghini, F.A. Porche, Andrea Branzi, Richard Sapper, Piero Lissoni, G. Giugiaro or Alessandro Mendini.
An exhibition showing the evolution in design, watching in 2005 appeared square rosette, until then all were round, a great success. But also an evolution in materials. "At first we worked with different metals depending on the possibilities of manufacturing had at the time. and then, after time, They bowed by brass, main material with which they have worked a long time; and it makes a 20 years began working with solid brass ", explains Josep Martínez.
The product of solid brass bar, bends with heat, It is stamped with hydraulic dam and polishing and finishing process starts handle. This system has advantages over brass injected as it is much purer. "Brass is the best material to apply electrolytic baths and innovative finishes and special. It is also very good from the standpoint of hardness, just to be robust over time, plus an appropriate touch to the contact mano ", argues. "A level of finishes allows us to give a very wide variety", he adds.
Para finalizar, Josep Martínez analyzes the market and new developments, some of them presented in Maderalia, where you could see doors without handle. "We understand the trend, but we think the handle will always be something more comfortable to push and pull the door ", says. Futhermore, recalls that kitchen furniture became fashionable for a time the system Push. "It is still used, but in kitchens it is very recently, because it is more practical to pull the drawer handle not press ".
Faced with this new trend seen in Maderalia, Martinez recalls that "At the end are more practical handles to open and close the doors". While accepting: "The market is very large and there for all".